How much does a virtual assistant cost? Real rates for a freelancer, a managed assistant and a local hire

The short answer first, then every number with its source: freelancer rates, seven companies' published prices and a local hire's real cost in four countries.

A managed virtual assistant from Catalyst starts from around $8.80 an hour, billed monthly. Companies that publish prices charge from $699 to $6,500 a month. A local admin hire costs more than the wage: in the US, benefits add 30% to what an employer pays per hour. Sources: [1] [2] [3]

Last checked 7 October 2026

Your three options, priced

Here's what 20 hours a week of help costs three ways, and what each price leaves with you.

Three ways to get 20 hours a week of help
OptionWhat you payWhat you also carry
Freelancer from a marketplaceThe rate they set. Upwork's fee of 0% to 15% comes out of the freelancer's earnings, so it sits inside that rate.Finding, testing and managing them, and a fresh search if they leave
Managed virtual assistant (Catalyst)From around $8.80 an hour, billed monthly per assistantA one-month deposit before the start, credited to your final month or two, and a minimum term set in your proposal
Local admin hireIn the US, $23.23 an hour median, about $33 once benefits are countedRecruiting, payroll, leave, a desk and a laptop
Sources: [4] [5] [6] [3]

What a local admin hire actually costs, country by country

Pay figures from the US, UK and Australian governments, and from our Singapore cost guide, with what each employer adds on top.

What a local admin hire costs, by country
CountryTypical payWhat the employer addsAll in
United States$23.23 an hour, the May 2025 median for secretaries and administrative assistantsBenefits are 30% of what private employers pay per hour workedAbout $33 an hour
United KingdomGBP 21,000 a year starting, GBP 28,000 experienced, for 37 to 40 hours a weekEmployer National Insurance at 15% of pay above GBP 5,000 a year, and at least 3% into a pensionAbout GBP 24,000 to GBP 32,300 a year
AustraliaA$40 an hour, the median for general clerks (May 2025)Super guarantee of 12% of earningsA$44.80 an hour before leave and payroll tax
SingaporeA S$3,000 a month admin hireCPF, leave, a desk and a laptopAbout S$4,720 a month
The All in column is our arithmetic on the official figures. Recruiting, leave cover and a desk come on top in every country. Sources: [6] [3] [7] [8] [9] [10] [11] [12]

Seven companies' prices, from their own pricing pages, read 7 October 2026

Managed companies fold the recruiting and the management into an hourly or monthly price, and seven of them publish it.

Published prices from seven virtual assistant companies
CompanyPublished priceWhat you get
CatalystFrom around $8.80 an hour, billed monthlyOne dedicated assistant we employ, part-time (20 hours a week) or full-time
Wing Assistant$699 a month for 80 hours, $999 for 160A dedicated assistant on a month-to-month plan
MyOutDeskFrom $1,988 a monthA dedicated full-time assistant; $2,500 for industry roles
Prialto$1,600 a month per 55-hour unit; full-time from $3,600A dedicated assistant, an engagement manager and two trained backups
Time etc$390 for 10 hours to $2,160 for 60 a month (US); GBP 310 to GBP 1,680 (UK)A US or UK-based assistant; unused hours roll over
VirtalentGBP 310 for 10 hours to GBP 2,700 for 100 a monthA UK-based assistant, month to month
Boldly$2,600 a month for 40 hours to $6,500 for 100A US-based executive assistant Boldly employs; 40-hour minimum
Prices as each company publishes them, in its own currency, read on 7 October 2026. Belay doesn't publish a price; its own guide puts US-based virtual assistants at $30 to $75 an hour. Sources: [1] [13] [14] [15] [16] [17] [2] [18]

See how the eight companies compare

Avoiding the cheapest-rate trap

The hourly rate is the number everyone quotes. These are the ones that show up later, ours included.

  • Your own hours

    A low rate often means the recruiting, the testing and the daily check-ins stay with you. Price your own hour before you compare.

  • Starting again

    If someone leaves in month two, you pay again in time: a new post, new interviews, a new handover.

  • Minimum terms and notice

    Most managed plans have them. Ours: the minimum term is set in your signed proposal, with 30 days' notice after it. Sources: [5]

  • Deposits

    We take one month's fees before the start, and it's credited to your final month or two. Sources: [5]

  • Hiring the assistant yourself later

    Ask before you sign. Under our Terms of Business (clause 9.2) it's a conversion fee of 12 months of service fees. Sources: [5]

  • Leave

    A local hire's annual leave is paid time with nobody doing the work. Ask any provider who covers when your assistant is away.

How to set your virtual assistant budget in four steps

  1. Count the hours

    Time the tasks you'd hand over for one week. Most owners start part-time: 20 hours a week is about 87 hours a month.

  2. Pick the model

    A freelancer for a project with an end date. A managed assistant for work that repeats every week. A local hire if the job needs someone on site.

  3. Price the hours

    Multiply by the rate for your role. Ours are on the pricing page by role and term, on 3, 6 or 12-month plans, and a longer term costs less an hour.

  4. Add what the rate leaves out

    Your management time, any deposit and notice period, and the cost of starting again if it doesn't work out.

Virtual assistant cost questions, answered

How much does a virtual assistant cost per hour?

It depends on the model. Ours start from around $8.80 an hour, billed monthly. Companies with US or UK-based assistants publish GBP 27 to GBP 31 an hour in the UK and $36 to $65 in the US, and Belay puts US-based assistants at $30 to $75. Sources: [15] [17] [2] [18]

How much does a virtual assistant cost per month?

With us, part-time is 20 hours a week, billed monthly at your role's rate. Published plans elsewhere run from $699 for 80 hours at Wing Assistant to $6,500 for 100 hours at Boldly. Sources: [1] [2]

Is a virtual assistant cheaper than an employee?

It depends on the role and the hours. A median-paid US admin hire costs about $33 an hour once benefits are counted, and managed assistants start from around $8.80. A local hire still wins if the job needs someone on site. Sources: [6] [3]

Why do some assistants cost $9 an hour and others $40?

The rate follows the role, the hours, the contract length and who employs the assistant. Companies that place US or UK-based assistants publish GBP 27 to GBP 31 an hour in the UK and $36 to $65 in the US. Sources: [15] [17] [2]

Are there costs on top of the hourly rate?

With us, recruitment, payroll, equipment, the Crewhall workspace and the time tracker are in the rate. You pay one month's fees as a deposit before the start, credited to your final month or two. Sources: [5]

What does a virtual assistant cost in Singapore?

A S$3,000 local admin hire costs about S$4,720 a month once CPF, leave, a desk and a laptop are counted. Our Singapore cost guide shows the working. Sources: [12]

Can I start part-time?

Yes. Part-time is 20 hours a week, or go full-time. Most clients are matched and onboarded within two weeks.

Sources

  1. Wing Assistant homepage and plans, read 7 October 2026
  2. Boldly: Plans and pricing, read 7 October 2026
  3. U.S. Bureau of Labor Statistics, Employer Costs for Employee Compensation, June 2026, read 7 October 2026
  4. Upwork Help: Learn about the Freelancer Service Fee, read 7 October 2026
  5. Catalyst Outsourcing: Terms of Business, read 7 October 2026
  6. U.S. Bureau of Labor Statistics, Occupational Outlook Handbook: Secretaries and administrative assistants (May 2025 pay), read 7 October 2026
  7. National Careers Service: Admin assistant job profile, read 7 October 2026
  8. GOV.UK: Rates and thresholds for employers 2026 to 2027, read 7 October 2026
  9. GOV.UK: Workplace pensions, what you, your employer and the government pay, read 7 October 2026
  10. Jobs and Skills Australia: General Clerks (ABS Survey of Employee Earnings and Hours, May 2025), read 7 October 2026
  11. Australian Taxation Office: Super guarantee percentage, read 7 October 2026
  12. Catalyst Outsourcing: Virtual assistant cost in Singapore, read 7 October 2026
  13. MyOutDesk: Pricing, read 7 October 2026
  14. Prialto: Pricing and plans, read 7 October 2026
  15. Time etc: Plans and pricing (US), read 7 October 2026
  16. Time etc: Plans and pricing (UK), read 7 October 2026
  17. Virtalent: Prices and plans, read 7 October 2026
  18. Belay: How much does it cost to hire a virtual assistant in the U.S.?, read 7 October 2026

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